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street food logo-01.jpg
street food logo + truck design-03.jpg
Street Food

Logo Design & Branding

Street Food Co is a local food truck service who's design brief was to be visible and colourful as they wanted to stand out in dark at night.


The logo was derived from the white stripe lines that divides the road in 2 parts.


As the design brief was to be loud and colourful, I decided to use the basic forms and colours from traffic lights, road divider, do not cross lines, zebra crossing and standing triangles.

street food logo-02.jpg
street food logo-03.jpg
truck 1.jpg
truck 2.jpg
truck 5.jpg
truck 4.jpg
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