There is nothing right or wrong in art. It’s about what’s better.
And I always think of how can I make things better with just the right use of a typeface, photograph, or illustration.
Be it creating videos, composing music, or designing graphics, I think to be an artist one should be good at everything.
Right from what we listen to, to the kinds of movies that we watch, to the types of plays that we see... I think everything goes back to nature. And if we are not true to that nature, it hits us. It hits us hard.
But that's why I do it. To keep on chasing that feeling... The feeling of always discovering something better.
Illustrated character intro
Set against the backdrop of the 1984 anti-Sikh riots, Grahan traverses two worlds that are three decades apart, but are connected by a truth. In 1984, a love story meets an untimely end due to the anti-Sikh riots. In 2006, IPS Officer Amrita Singh ends up uncovering a truth that connects her to the past.
Throughout our campaign, we picked fire as a visual mnemonic to drive intrigue for the show as well as depict the tension. For our character introduction posts on social media, we chose to play with matchbox art - making it an instant thumb stopper on social media. Together with powerful dialogues of each character, we created a visually striking series to introduce the world of Grahan to people.
Appy Fizz & Grappo Fizz
Series of posters illustrated for Creativeland Asia, India for Appy Fizz, within the category: Non-Alcoholic Drinks.
Mankind's most baffling questions, answered by Appy Fizz and Grappo Fizz - Two Fruit drinks aka 'Two Cool Drinks To Hang Out With.
VIKAT logo design
Logo Title Design
Vikat is a short film which captures a mother’s fight against the monsters that humans have embraced in the name of devotion.
This short film was Written, Directed and Produced by myself.
Vikat is a Marathi word which means
Horrendous, formidable and it's also one of the many names for Lord Ganesha.
Graphic Design | Digital illustration
I'm a paragraph. Click here to add your own text and edit me. I’m a great place for you to tell a story and let your users know a little more about you.
This typeface was designed as a part of my final year typography assignment which later became the face for YoungCreative.Org
Street Food Co
Logo design & Branding
Street Food Co is a local food truck service who's design brief was to be visible and colourful.
Ideation | Art Direction | Execution
With Disney+Hotstar I have been working on publicity design since a long time now.
Here are few project that I feel was path breaking.
The Empire is an Indian historical fiction period drama streaming television series created by Nikkhil Advani and directed by Mitakshara Kumar based on the novel series Empire of the Moghul by Alex Rutherford for Disney+ Hotstar.
Out of Love
Logo designed for a show called
Out of Love on Disney+Hotstar
Designed for a catering company
A North-east fast food joint.